NBC has again brought in the star power to promote the Paris Olympics, more recently releasing a video with singer Sabrina Carpenter.
Relying on Carpenter’s hit “Espresso,” the 60-second video shows her drinking espresso at a Parisian cafe and after having too many, in an imagined conversation with a bird. Carpenter highlights the opening ceremony, gymnast Simone Biles‘ comeback, Team USA’s rivalry with the Australians in the pool and sprinters Sha’Carri Richardson and Noah Lyles.
NBC shot the promo at its Universal Studios lot in L.A. and will air it in varying lengths across its platforms.
Carpenter is the latest celebrity NBC has used to promote the Games, previously releasing promos that included singers Megan Thee Stallion, Cardi B and SZA; actress Lily Collins, star of “Emily in Paris,” and Pro Football HOFer Peyton Manning.
